Current Project

Serving People In Need

Project Details

Serving People In Need

Website Redesign

Establishing and online presence that will translate SPIN vision to engage it’s base. Doing so effectively requires a website that reflects its unique business identity. SPIN should avoid prepackaged designs and opt for a unique design that not only looks great, but meshes perfectly with it’s long term vision. In short, SPIN needs a site that…

Goals and Objectives
  • Integrates layout, logos, and custom graphics seamlessly into a single digital platform
  • Is easy to customize and maintain without sacrificing quality
  • Dynamic consistent look and feel regardless of whether viewed on a computer, tablet, or mobile device
  • Create “sticky” environment


Research and Inspiration

When researching for SPIN I wanted to create something that pulled at your heart strings and pushed people to donate and volunteer to this wonderful non-profit. The site needed to be modern but also convey a sense of hope. On SPIN’s old site, their content was all over the place and I wanted to really put emphasis on their success rate of 92% and show off a fabulous video they have of what they are all about. These two items together could really get a user to want to help out or donate to their cause.

Competitors

User Flows


Beginning Sketches


Wireframes


Typography

SPIN already had a font that they used for their branding documents, however I wanted to use something that could be viewed on all devices, So I went with a font from Google Fonts called Crimson Text. This font complimented their logo nicely and is easy to read as well as it stands out from the crowd of most non-profits using san-serif fonts.


Color

Spin’s colors were already chosen for me in the fact that they were in their brand. I had to do my best to use a the purple and orange and accents throughout the entire site in order to not overwhelm the user with deep color.


Final Design